Marketing and Communications update October 2017

  • Be there: COP23 is looming large. For the UNFCCC conference hosted by Fiji, we put together a record 13 sessions, events, and side events, either organised by South Pole, or with penguin participation. To find out who will fly the penguin banner in Bonn and what will be going down, please contact Amelie Wachner.
  • Vote: Voting for the Environmental Finance 2017 Annual (Compliance) Market Rankings has begun, and will be open till Nov 07. Please be sure to activate your social networks to vote for us. Please see here for an overview of how you can support. For any questions, please reach out to Lily Keenan.
  • Watch: This recording summarises what the South Pole brand stands for, and how you can work with it.

What’s keeping us busy during the month ahead

Campaigns

  • We continue to update factsheets and case studies for the website revamp including new factsheets on Life Cycle Assessment, Science-Based Targets and Climate Stewardship, and Climate Risks and Opportunities Analysis. Further factsheets from the certificates and public advisory teams are coming soon. We are also planning to update our Marketing Request Log to make it easier for you to locate collateral you need.
  • We are working on a Journeys and Campaigns calendar to plan our marketing and communications work internally within the markcomms team and with you.
  • We sent out a campaign to notify RECs clients that I-RECs are once again available in Mexico thanks to a decision by the I-RECs standards board. Read more on this here on the website.

Communications

  • (Projects) We are planning a new roll out of project presentation on the website with the integration of SDG search filters
  • (Press) We successfully distributed the PRI Signatory announcement and the EF voluntary market rankings and we supported CDP with a Spanish version of the CDP global scores release.
  • (Newsletter) The Swedish and Intermediaries newsletters are being revived by Johan Eliasson and Ab Kasmi respectively with Lily’s support. Reach out to them directly if you would like more information!

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